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The New York Times: Podcast Directory

See how Bento Sites transformed The New York Times's podcast directory header into a dynamic, user-centered design (unsolicited).

Redesigned header of The New York Times's podcast directory, featuring The Daily podcast.

The Daily from The New York Times is one of my favorite podcasts. It’s hosted by Michael Barbaro and includes some of the world's best journalists in a twenty-minute format, five days a week.

While you can find The Daily in the header of The New York Times’s homepage when new episodes are released, discovering other podcasts in the NYT’s catalog is more difficult since there aren’t any links from the homepage or footer. If determined users do find the podcast directory, they’re presented with a newsy layout that isn’t designed for listeners like me.

In this post, I’m going to redesign the header of The New York Times’s podcast directory (unsolicited).

Project Brief

Business Goal

Transform The New York Times’s podcast directory into a user-centered design that’s more attractive, engaging and informative.

Conversion Goal‍

Increase the number of listens and subscribers.

Before (Designed by The New York Times)

Header of The New York Times's podcast directory.

After (Designed by Bento Sites)

Image Credits

  • The New York Times
  • Wikipedia

The New York Times: Podcast Directory first appeared on the Bento Sites Blog by Jeff Shibasaki.

Close-up of Jeff Shibasaki.

Jeff Shibasaki

I’m an Atlanta web designer that specializes in website design and development on Webflow and Squarespace.

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