Portfolio

Berkshire Hathaway

See how Bento Sites transformed Berkshire Hathaway's website header into a modern portfolio site (unsolicited).

Redesigned header of Berkshire Hathaway's website that shows Warren Buffet.

When I read that Warren Buffett’s Berkshire Hathaway sold all of its shares in the four largest US airlines in response to the coronavirus, I visited his website to learn more. While I didn’t find the answer, I did find a website desperately in need of a makeover.

Frankly, the website looks more like a bare-bones outline than the homepage of the third-largest conglomerate in the world. There are no headings, no images, no CTAs, no hierarchy, etc. There’s not even a navigation bar.

In this post, I’m going to redesign the header of Berkshire Hathaway’s website (unsolicited).

Project Brief

Business Goal

Transform Berkshire Hathaway’s header into a modern portfolio site that’s easy for shareholders and journalists to navigate.

Conversion Goal‍‍

Direct shareholders to read the Owner’s Manual.

Before (Designed by Berkshire Hathaway)

Header of Berkshire Hathaway's website.

After (Designed by Bento Sites)

Redesigned Header of Berkshire Hathaway's website.

Image Credits

  • Wall Street Playbook
  • Wikipedia

Berkshire Hathaway first appeared on the Bento Sites Blog by Jeff Shibasaki.

Close-up of Jeff Shibasaki wearing a black hat.

Jeff Shibasaki

I’m an Atlanta web designer that specializes in website design and development on Webflow and Squarespace.

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